moments of transition.
Her approach is grounded in a deep curiosity about how people experience design, paired with a process that balances intuition and rigour. She works holistically across the spatial, digital, and tangible dimensions of branding, designing systems that are both expressive and resilient.
Over the past four-plus years at Lovework Studio, she has worked as a multidisciplinary brand designer building digital-first identity systems for organisations at every stage of growth - from early startups to established brands. Her work spans sectors including B2B and B2C, tech and software, AI, data and security, fintech, health and wellness, renewables, and venture capital.
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